Home > Terms > English, UK (UE) > Analogue
Analogue
The most commonly used frequency for transmitting video content. Commercials stored on videotape, for instance, use an analogue format. A more recent technology involves the conversion of analogue content to a digital, or computer-based, format.
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- Part of Speech: noun
- Synonym(s):
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- Industry/Domain: Advertising
- Category: Television advertising
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