- Industry: Convention
- Number of terms: 32421
- Number of blossaries: 0
- Company Profile:
Marketing tools or programs used to influence buying patterns and build customer loyalty.
Industry:Convention
Sponsorship of logoed items (e.g. Tote bags).
Industry:Convention
Marketing activities with a common focus on the marketplace or a customer segment. The execution of each individual piece of the integrated marketing plan is consistent with, and supportive of, each of the other pieces of the plan.
Industry:Convention
A type of room rate that includes breakfast and one other meal (usually dinner).
Industry:Convention
Manually movable spotlight (a brilliant light projected onto a particular area).
Industry:Convention
Person at a facility in charge of operations and/or guest relations for a certain period of time.
Industry:Convention