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Created by: federica.masante
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Those who reject textual determinism (such as poststructuralists) emphasize the 'polysemic' nature of texts - their plurality of meanings.
In contrast to univocality, this is the use of multiple voices as a narrative mode within a text, typically in order to encourage diverse readings rather than to promote a preferred reading.
This slippery term, which ostensibly refers to an era succeeding modernism, is philosophically allied with poststructuralism, deconstruction, radical scepticism and relativism - with which it shares ...
Whilst poststructuralism is often interpreted simply as 'anti-structuralism', it is worth noting that the label refers to a school of thought which developed after, out of, and in relation to ...
Morris divided semiotics into three branches: syntactics, semantics and pragmatics. Pragmatics refers to the study of the ways in which signs are used and interpreted. The interpretation of signs ...
This is a term which Stuart Hall originally used in relation to television news and current affairs programmes but which is often applied to other kinds of text. Readers of a text are guided ...
The argument that 'reality' or 'the world' is at least partly created by the language (and other media) we use insists on the primacy of the signifier - suggesting that the signified is shaped by ...